WestJet – Picture Yourself Somewhere Else

Skills Used: Digital StrategySenior DesignProject ManagementAdobe Photoshop CS, CS3Web: HTML, CFML, CSS, JavaScript, MySQLAdobe ColdFusionAdobe Flash Client: WestJet Project: WestJet Airlines digital branding and marketing promotion Task: Development and digital strategy for the Picture Yourself Somewhere Else microsite Usage: Web Site, Analytics, Promotion, Brand, Strategy In 2004, WestJet suddenly became an international airline. Previously focused Primarily…